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Jewel Collection Style WG3797 in Ivory, available in sizes 0-26, $950.  Even though consumer brands generate a majority of sales from r...

About Time! One of the Most Popular Bridal Brands Has Finally Featured a Plus-Size Model

Jewel Collection Style WG3797 in Ivory, available in sizes 0-26, $950. 

Even though consumer brands generate a majority of sales from regular-sized women, advertisements for their respective companies still generally feature professional models (read: skinny, size zero beauties). But for David’s Bridal’s Spring campaign,

Galina Collection Style KP3783 in Ivory, available in sizes 0-14, $499. 

Mercy Watson, who appears in the ads, was flown to London, with the images staged to coincide with the brand’s launch in the United Kingdom. She poses in gowns with large tulle skirts, lace, and floral embellishments in front of the Embankment, Parliament, and Orangery. 

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