Alexander Wang wants you to protect your wang. A year after bringing out his entire posse for a star-studded bash at the Pride parade, the designer was ready for round two this weekend. Wang delivered a bigger, bolder celebration, continuing his partnership with Trojan via a Stefan Beckman–designed float and a newly launched capsule collection supporting the LGBT Center of New York. “We wanted to take the collaboration a step further,” shared Wang, who took to the streets of New York with friends like models Catherine McNeil and Hanne Gaby Odiele. “Last year we received such a huge response after creating the T-shirts for the NYC Pride march, but we didn’t get the chance to produce them for everyone celebrating.” Wang rectified the situation this time around: “We started with the T-shirt and added additional accessories including a hat, bandana, and socks that were accessible, so that people could show their support for inclusive sexual health.”
Each item came with a co-branded condom, and the collection’s proceeds went toward a serious cause, but Wang kept things light on the float. With shirtless male models dancing on a structure Wang dubbed “an industrial, brutalist Venice Beach gym” and the party extending into the streets, the event captured the joyous spirit Pride is all about. “Last year was the first time that I marched the entire route, and you really got to experience the energy from a different perspective,” said Wang. “Seeing people from all over the world come to New York to celebrate Pride was really inspiring. What I love is that it brings people together to celebrate not only what we have in common but how we are different.” Here, the designer shares an exclusive behind-the-scenes look at his weekend and all the raucous fun.
Each item came with a co-branded condom, and the collection’s proceeds went toward a serious cause, but Wang kept things light on the float. With shirtless male models dancing on a structure Wang dubbed “an industrial, brutalist Venice Beach gym” and the party extending into the streets, the event captured the joyous spirit Pride is all about. “Last year was the first time that I marched the entire route, and you really got to experience the energy from a different perspective,” said Wang. “Seeing people from all over the world come to New York to celebrate Pride was really inspiring. What I love is that it brings people together to celebrate not only what we have in common but how we are different.” Here, the designer shares an exclusive behind-the-scenes look at his weekend and all the raucous fun.
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